Robert Maftei has been appointed CEO of PragmaGO Romania

Robert Maftei, MBA, joins the PragmaGO Group as CEO of PragmaGO România, operating as Telecredit IFN S.A.

In his new role, Robert will be responsible for PragmaGO’s business development in Romania—one of the most promising embedded finance markets in Central and Eastern Europe.

PragmaPay stimulates small businesses to grow and acts as a financial cushion. It allows you to catch market opportunities, increase your margin and not give up on orders just because you are temporarily short of startup cash. It’s transparent financing – the contract is simple and the costs for the buyer are fixed, transparent and independent of interest rate changes. Through our partnership with Shoper, we are fulfilling our mission – to level the playing field in access to capital for micro and small businesses. PragmaPay gives benefits to both sides of the transaction – both the buyer and seller on the Shoper platform gain

I am joining PragmaGO Romania at a time when the company is ready to scale its operations. I will focus on supporting the team in accelerating this growth, with a clear emphasis on digital financing for SMEs

– says Robert Maftei.

Robert has over 23 years of experience in banking, leasing, fintech, SME financing, and embedded finance in Romania and the CEE region.

As part of the international PragmaGO Group since 2024, PragmaGO Romania supports micro and small businesses through fast, simple, and fully online financial solutions, including factoring and PragmaCash—a B2B embedded finance loan available through partner ecosystems such as Gomag and Pluxee.